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UTMCraftUTMCraft
Campaign URL toolkit

Compare Campaign URLs

See exactly what changed between two campaign URLs.

URL inputs

Processed locally in this browser.

Edit in Builder

Result

Local processing

baseChanged

false

fragmentChanged

false

added

None

removed

gclid

changed

utm_source, utm_medium

unchanged

utm_campaign

Separate campaign changes from destination changes

Paste the old link and proposed replacement. Compare the base path, fragment, added keys, removed keys, and changed values. Repeated query values are compared as ordered lists so a change to a second occurrence is not hidden.

If a creative variant changes from header_button to article_link, content should be the intended difference. A change to product variant or destination path may send the customer somewhere else and deserves separate review.

The comparison does not fetch either page or determine whether two URLs return equivalent content. It reports URL components, not server behavior.